We're getting excited! This year Yap!digital is exhibiting at the Equinox Perth exhibitions held at the Optus Stadium on Thursday 14th June. Why not come and find out more about our interactive touchscreens and all the exciting new digital signage technologies available today. The event is designed to connect architects, interior designers and design specifiers with product suppliers like us - after...
Going back a few years this iceberg graphic was used as a very effective metaphor to highlight how some of the biggest considerations for a successful digital signage network are not the ones people see when they first start out. It’s true. The tip of the iceberg looks dramatic, pleasant, easy to understand and pretty straightforward. But lurking below the surface...
I was out at my local Shopping Centre with my son last weekend standing in the coffee shop line, and he pipes up, “Mum, I’m just going to find out where EB Games has moved to!” Off he trots to the digital touchscreen kiosk by the escalator, searches up the store directory, accesses the map, and comes back with a big grin...
Rather than reinvent the wheel, we’d like to bring you our take on their dumbing down of the ‘tech talk’ and must have ‘lingo’ so that you can verbalise exactly what you’re looking for when you speak about digital signage. So often I ask someone in the sign industry if they’ve experienced digital signs – a good 50% say yes, only...
Sir Arthur C Clarke was spot on...
Digital Signage in Perth is making a big difference in manufacturing on a large scale as outlined in our Industry Report. Large and small business manufacturing organisations with shop floors, production lines or the like, are increasing using digital signage to enhance productivity and communications in the factory environment. Whether a dozen staff or thousands, digital signs can help to effectively communicate...
WILL YOU BE A DIGITAL SIGNAGE SCROOGE IN 2018? Christmas is the season of giving … and being warm-hearted … and being merry! Hot on its heel’s comes New Year – a time of planning, focus and goal setting. We thought we’d combine the two and run a little test this festive season to see if you are feeling like Scrooge or...
Read our HEALTHCARE REPORT here! HEALTHCARE GETS A WIN-WIN WITH DIGITAL SIGNAGE The patient can spend valuable time waiting for appointments. Digital signage allows this time to be value-added by helping to educate, inform and assist those in a healthcare environment spend their time meaningfully. Hospitals, clinics, Doctors waiting rooms and community health centers can use video, graphics and bulletins to reinforce messages and...
Despite the popularity of the automobile, parking has seen little innovation since the advent of the multi-story. Digital car park signs are a long-overdue advancement. Recently there has been a shift in thinking towards digital media technology. Digital technology is driving rapid change in the car-parking industry — electric cars, driverless cars, car sharing, app-based searching, booking, digital payment systems —...
Are you ready for the self-service interactive digital signage and kiosk invasion? With adoption rates to new technologies getting shorter and shorter, it is highly likely that touchscreen digital signage will be widespread in our daily lives within the next 12-18 months. It’s fair to say that each time I go to my local Shopping Centre, the frequency of touch technology...
Feeling proud and honoured to support APN Outdoor in reaching their 100 billboard milestone in Australia. Whilst our reach has only been through WA, Yap!digital's contribution has helped APN expand in this competitive digital advertising field. The company's Elite Screens digital billboards, which allows businesses to integrate weather, live updates, RSS feeds and recognition software, generate 10 million impressions each month,...
With businesses needing to promote their brand and services, more are turning to hiring digital signage hardware, rather than buying them outright. This can be a useful ‘toe dip’ into the new world of digital signage before making a major investment, and is a great way to learn the ‘ins’ and ‘outs’ of this new technology. We’ve compiled 10 great reasons...
LEVERAGING OUTDOOR DIGITAL SIGNAGE If there’s one prediction that I feel relatively comfortable in making, it’s the ever growing presence of outdoor digital signage on our high streets, commercial centres, highways and local precincts. The advertising power of Digital Out of Home (DOOH) solutions is undisputed, and as the initial investment reduces as technology prices fall, and the return on investment...
Sometimes in life the lure of new technology gets us all excited. Whether it's keeping up with the Jones', or a desire to be the first person at the pub or school drop-off with the new gadget, one way or another we all fall into the Venus Fly Trap of 'technology must-haves'...
FIVE WAYS TO USE DIGITAL SIGNAGE Are you ready for the interactive digital signage revolution? We are! Australia-wide, the use of digital signage is becoming more prolific as business owners realise the potential of a digital signage versus conventional signs:- it’s dynamic, it’s engaging for customers, it’s scalable as it can network across thousands of devices, and very easy to update from...